Alibaba Cloud has teamed up with Shiseido China to introduce DRUNKGPT, an AI-powered technology designed to enhance customer interaction for Shiseido’s Drunk Elephant brand in China.
Utilizing Alibaba Cloud’s Qwen large language model, DRUNKGPT serves as a 24/7 virtual skincare assistant, providing personalized product recommendations and skincare tips.
This collaboration is part of Shiseido’s broader digital transformation strategy, aiming to deliver an innovative and interactive brand experience for Chinese consumers.
