Prime Data Centers Unveils Major 550MW Campus Project in Esbjerg, Denmark
March 27, 2026
The global race to build digital infrastructure capable of supporting artificial intelligence and hyperscale cloud computing is driving significant investment into the Nordic region, known for its abundant renewable energy and favorable climate for data center cooling. In a major move underscoring this trend, U.S.-based Prime Data Centers has announced plans to develop a massive new campus in Esbjerg, Denmark, with a potential total investment reaching €6 billion ($6.91 billion).
Prime Data Centers, in partnership with Nordic real estate investor Brunswick Real Estate, has initiated the Environmental Impact Assessment (EIA) process for a proposed 640,000 square-meter campus, designated ESB01. The project, located on municipal land along Nordre Tovrupvej, is applying for 550 megawatts of total IT capacity. Nicholas Laag, founder and CEO of Prime Data Centers, stated, “We are proud to announce our plans for the Esbjerg Data Center and to begin the EIA process. This project represents Prime’s commitment to Denmark and the broader Nordic region as we work to meet rapidly growing demand for digital infrastructure.”
The development is planned in phases, with construction of the first facility expected to start in 2027. The initial phase, representing a €2 billion ($2.3 billion) investment, is slated to deliver 160MW of capacity and become operational by late 2029. Prime has committed to exploring waste heat recovery opportunities for the campus. Laag highlighted Esbjerg's strategic advantages, saying, “Esbjerg’s unique combination of abundant renewable energy, world-class submarine cable connectivity to continental Europe, and strong municipal support makes it one of the most compelling data center locations in Europe.”
This project marks a substantial expansion of Prime’s European portfolio, which began with its entry into the market in 2023 via a 124MW campus in Saeby, northern Denmark. The company also has projects underway in Madrid, Spain (40MW), and is targeting developments near Helsinki, Finland, and in Frankfurt and Berlin, Germany. Its existing portfolio is primarily in the United States.
The announcement reinforces Esbjerg's emergence as a key digital infrastructure hub in Northern Europe. The city already hosts a facility operated by Bulk, and other players like Meta, Thylander, and Microsoft have shown interest or begun developments in the area. Jesper Frost Rasmussen, Mayor of Esbjerg Municipality, welcomed the investment: “This project underlines Esbjerg’s growing position as a hub for digital infrastructure in Northern Europe and has the potential to contribute to local jobs and economic activity.”
Source: datacenterdynamics
