Sify Technologies Limited (NASDAQ: SIFY), India’s leading Digital ICT solutions provider, announced the launch of its unique Pay-per-use model to support the burgeoning requirements for AI Cloud Services.
This follows the recent expansion of Sify’s portfolio of DGX-Ready Data Centers, certified for up to 130 KW/rack capacity under NVIDIA’s DGX-Ready Data Center program – Sify’s latest hyperscale data centers in Chennai and Noida have now been certified by NVIDIA, joining Sify’s Navi Mumbai data center which was certified in 2024. Sify will offer this innovative, colocation pricing program at all three of these campus locations.
The hourly pricing model is inclusive of hosting, power and infrastructure costs. By pricing its services on an hourly basis, Sify is removing the entry-cost barrier and fixed-cost infrastructure risk, enabling its GPU Cloud partners to set up and respond quickly to the growing AI market. Sify’s converged ICT ecosystem will also offer an extensive array of services like Global connectivity, White Glove IT infrastructure and Managed Services. Initially, Sify will support the NVIDIA H100, H200, B200, GB200 NVL72, and GB300 NVL72 platforms, including liquid-cooled variants.
Speaking on this market disruption, Sharad Agarwal, CEO, Sify Infinit Spaces Limited, the data center subsidiary of Sify Technologies Limited, said “By investing ahead in state-of-the-art infrastructure, Sify already has the most extensive footprint of NVIDIA-certified data centers and a network connectivity with the lowest latency to hyperscale clouds. Now, by introducing colocation pricing on an hourly basis, we aim to make it much faster and easier to deploy these platforms in India to support on-demand applications. Sify’s colocation partners can bring the latest NVIDIA GPUs to India, while Sify will manage all of the local infrastructure to support this dynamic and rapidly evolving market.”
“India is rapidly emerging as a pivotal player in the global AI race, with its deep talent pool, cost advantages, and rapidly advancing digital infrastructure. Sify’s pay-per-use colocation model, built on NVIDIA-certified platforms, is a timely innovation that removes traditional barriers to AI adoption. By enabling global enterprises to tap into India’s AI capabilities through scalable, high-performance infrastructure, Sify is well positioned to support domestic innovation and position India as a global hub for AI workloads and transformation,” quoted Rajiv Ranjan, Associate Research Director, IDC Asia Pacific.